Think you can only use Modern Baby yarn for baby items? Think again! Brand Ambassador Shira Blumenthal shares her thoughts on this multi-colored cardigan: The Subtle Texture Cardigan was fun to design. We took two very different yarns: Modern Baby and Vanna’s Glamour®, knit them together, and gave the sweater some pizzazz! That’s one of the…
Here at Lion Brand®, we are always trying to stay on top of trends. Recently, we featured a post about making your own luxe cowl for a fraction of the cost. SIGN ME UP! I read the post and fell in love; I love that it can be a super bulky cowl or cowl and…
Looking for that perfect fall sweater? Look no further than the Curvy Girl Cowl Neck Tunic. Now available in a knit version, you’ll love to wear this tunic to your next holiday get together. It’s made with Heartland® yarn; this line of yarns has beautiful colors picked right from nature, as well as muted tweeds…
It’s time for Tea Turkey with Shira! In this special episode, brand ambassador Shira Blumenthal calls on some of her Lion Brand friends to share their favorite patterns for Thanksgiving. With fall well underway, it’s time to pick up our hooks and needles for a busy season of yarncrafting. In between your holiday gifts and winter knits,…
One of our newest Curvy Girl Collection patterns is the great Two-Tone Vest, a pattern developed with the colorblock fashion trend in mind. Brand Ambassador Shira Blumenthal shares how she wears this vest: This vest is done in the LB Collection® Silk Mohair and Superwash Merino combined. This is just another pattern to inspire you…
We just added seven new patterns to our Curvy Girl Collection! One of the newest patterns, the Curvy Girl Urban Color Vest, is a fantastic versatile piece. Brand Ambassador Shira Blumenthal shares what she loves about it: When I first tried on the Urban Colored Vest, it was instant love. This knit vest uses the LB Collection®…
We just added seven new patterns to our Curvy Girl Collection! Brand Ambassador Shira Blumenthal shares her thoughts on the expansion: A few months ago when I offered to be the Curvy Girl model, I had no idea how everyone would feel about the patterns. Well, after the launch two weeks later, it was decided…
Back in May, we launched a collection of patterns tailored just for Curvy Girls. The response was overwhelming — so many of our fans loved seeing beautiful new patterns in a wide range of sizes! We’re happy to add seven new patterns — three crochet, four knit — to this collection. We’ve also adapted a…
Take a peek at what goes into our photoshoots! Brand ambassador Shira Blumenthal speaks with Karlye Mayer, our Photo Producer, about styling our many knit and crochet patterns for our website. We’re going behind the scenes of the photoshoot for one of our newest yarns: Lights, Camera… Scarfie! ::Can’t see the video above? Click here to…
Go behind the scenes with our brand ambassador, Shira Blumenthal, as she speaks with our Design Editor, Susan Haviland, about the new additions to our Landscapes® line! We took the colors you love from our self-striping skeins, and added them to our collection as solid colors! You’ll love the way this roving wool works up…
In this latest episode of Tea with Shira, I’m honored to chat with Emeric Harney! Emeric Harney is a 3rd generation member of the tea company, Harney & Sons. Of course we had many stories to share, both being part of family businesses and all, but get this: he’s a knitter too! Emeric and I discuss…
NEW DATE – Sunday, August 30th, 11am – 4pm. See you there! *** If you’re in New York City on Sunday, August 30th, drop by Union Square between 11am-4pm and add a small swatch of knitting or crochet to our mystery yarnbomb! We’ll be there with world-famous yarnbomber London Kaye Crochet, who is delightful in…
