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Home : Community : Lion Brand in the News : Lion Brand Yarn Company Sponsors the...
 

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Carlstadt, NJ – June 19 -- Ernst & Young LLP has announced the winners of the prestigious Ernst & Young Entrepreneur Of The Year® 2013 Award in New Jersey, and Lion Brand Yarn's President/CEO, David Blumenthal and EVP/COO, Dean Blumenthal were awarded for their entrepreneurial excellence in the 'Family Business' category. David and Dean will now compete amongst other regional winners for...
    
 
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News Release

 
Lion Brand Yarn Company Sponsors the Second Annual Vanna's Choice Yarn Contest at Michaels Stores

Yarn Crafters will be able to submit a photo of their creations in four categories with the opportunity to win cash prizes and an all-expenses-paid trip for two to meet Vanna White

Manhattan, New York - November 8, 2009 - Back by popular demand, Lion Brand Yarn Company will be sponsoring the second annual Vanna's Choice yarn contest (http://www.vannaschoice.com/) at Michaels stores from November 8th 2009 thru February 1, 2010. The grand prize winner will receive $1,000 and an all-expense paid trip to Los Angeles to meet Vanna White.

Yarn crafters will be able to submit photos of their creations in four categories: afghan & throws, baby & kids, hats & scarves, and gifts & crafts. Each category offers eight prizes ranging from a $100 Michael's gift card to a $1,000 cash award for a total of 33 prizes including the grand prize. For complete contest rules and an official entry form, visit the Vanna's Choice Web site at: http://www.VannasChoice.com .

"We were happily overwhelmed by the wonderful submissions we received last year." said David Blumenthal, President and CEO of lion Brand Yarn. "Last year's contest was such a success with crafters submitting an extraordinarily creative array of submissions that we just had to run it again this year."

Accredited media interested in discussing this release in more detail are encouraged to contact Ilana Rabinowitz at Ilana@lionbrand.com to schedule an interview.

About Lion Brand Yarn Company
Lion Brand Yarn Company is a 130-year-old entity and is America's oldest hand knitting yarn brand. Founded in 1878, the company began operation in New York and has been a leading supplier of quality hand-knitting and crochet yarns ever since. Throughout its history, Lion Brand Yarn has been at the forefront of yarn trends while consistently providing its customers with the highest quality product, service and inspiration.

About Vanna's Choice hand knitting yarn
For over 14 years, Vanna White has been the spokesperson for Lion Brand Yarn Company appearing annually as the emcee of the Lion Brand Fashion show at the Craft and Hobby Association trade show. In June 2007, Lion Brand and Vanna introduced the first ever celebrity-endorsed hand-knitting yarn called Vanna's Choice. In June of 2008, the Vanna's Choice Baby yarn collection was introduced with a palette of contemporary colors for kids and babies. Three richly illustrated Vanna White pattern books are currently available at leading craft retailers nationwide.

Media contact:
Ilana Rabinowitz
Lion Brand Yarn Company
34 West 15th Street
New York, NY 10011
1-212-243-8995 x152
 
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