Lion Brand Notebook ®

Visiting the Happily Hooked on Crocheting Club

Home/Lion StaffVisiting the Happily Hooked on Crocheting Club

Visiting the Happily Hooked on Crocheting Club

For over 30 years working at Lion Brand as a traveling salesperson, it has been one of my greatest joys to witness the growth of the many crafting communities all over the United States. I have always felt immeasurably proud to be a part of a company that enables people to find happiness in each stitch and a sense of accomplishment in every final product.Recently, I was given the opportunity to speak at the Happily Hooked on Crocheting Club, the Connecticut Chapter of the Crochet Guild of America. This group started in 2001 as a bunch of crafters who wanted to get together and share their love for crochet. Now they have expanded to an organization “dedicated to preserving, promoting, and teaching crochet” within the Tri-State Area; it was like looking into Lion Brand’s past.At the end of my talk, the president presented me with a personalized honorary membership, for all of the hard work, passion, and inspiration Lion Brand has helped give the crafters of today.  irene-ariel
Irene and Ariel in a sweater she made.

Following the event, there was a “show and tell” parade of garments made by members who used Lion Brand yarn, ending in the biggest surprise of all: my longtime, good friend Irene Iannelli had brought her young daughter, Ariel, that day to model some of her own garments!

Nothing gives me more pleasure than seeing how our product has transformed itself into a handmade sweater thanks to an imaginative crafter. Seeing members of Happily Hooked on Crocheting Club enthusiastically welcome Lion Brand and myself into their community makes visiting knit and crochet guilds across the nation all the more worthwhile.

Share this post


  • Irene and Ariel are the cutest crochet team around!

  • Jack, thank you so much for honoring us with your visit!!! We so enjoy your visits, we always want to hear about your new yarns, what Lion Brand is planning for the future, etc. We love Lion Brand and all that you do!!! Your visit made our 12th anniversary even more special!! LB has a great “On the Road” ambassador with you!! We felt we had to make you an honorary member of our group, and you are welcome to come to CT any time you would like!! Wishing you a very Happy Chanukah and Happy New Year! Until we meet again, stay safe and warm!!! Grace Gardiner Aquila, Pres. Happily Hooked on Crocheting Club

  • Leave A Comment