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Jack Blumenthal

  • Attending TNNA (The National NeedleArts Association)

    tnna

    Last weekend I attended the TNNA Summer Trade Show in Columbus, OH. I have attended shows given by The National Needlearts Association (TNNA) since 1984. What I like about these shows are the smaller companies who come up with new ideas every year. They have a drive and inspiration to make unique gifts and accessories that our customers will enjoy. I attend the show with the intention of finding new products to sell in our two retail stores, the Lion Brand Outlet Store and the Lion Brand Yarn Studio but always come away with a greater understanding of the trends, colors, and textures of the season.

    I was happy to see cake yarns represented at the show. They are not only in craft stores now but also smaller local yarn shops. A few other popular items I noticed were thick yarns and new yarn kits.

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  • Close to the Heart: It's All About Crochet

    I sometimes feel crochet is closer to my heart than knitting. Maybe it’s because I was on the board of directors for the Crochet Guild of America for 4 years. Lion Brand even won the award for Most Crochet-Friendly Yarn Company given by the Crochet Liberation Front. Knitting is at the forefront of people’s minds when they think of yarn crafts. Even when discussing crochet, how many times have you heard the term “crochet needles”?

    Crocheters use our products just as much as knitters and it is time to show them some love. If you haven’t noticed, crochet has been infiltrating the fashion industry more and more lately. I have seen it in department stores and on designer runways. It is not just for granny square afghans anymore!

    I always compare knitting and crochet to cooking and baking. They are similar but different. Some people can cook, but not bake. Some people can bake but could not cook dinner to save their lives. Others can do both. If you are a knitter that wants to learn to crochet or a crocheter looking to find like-minded crafters, here is a list of local crochet chapters. If you are in the New York City area, why don’t you come to the Lion Brand Yarn Studio for a class?

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  • A Visit With the Grossmans

    barb grossman

    Recently, I had a visit from my friend Barb Grossman and her sister Ann. Barb coordinates the Pittsburgh Knit & Crochet Festival. We had a wonderful time together as we toured our corporate headquarters and the Lion Brand Outlet store in Carlstadt, NJ. We then made our way to Manhattan where we visited our design and marketing teams before finishing up in our flagship Lion Brand Yarn Studio.

    I was surprised when I received a beautiful card and homemade cake from her and her husband, former Pittsburgh Steeler (and 4-time Super Bowl Champion), Randy Grossman. This is certainly the first cake I have ever had that was made by a professional football player! If I am being honest it was the nicest gift I had received in a long time.

    Thank you, Barb, Ann, and Randy, for thinking of us. The team here at Lion Brand devoured your delicious cake!

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