Lion Brand Notebook

If you’re in NYC for the holidays, come visit us.

Home/CrochetingIf you’re in NYC for the holidays, come visit us.

If you’re in NYC for the holidays, come visit us.

If your winter plans include a trip to New York City this year, we’d love to invite you to visit our Studio on 15th Street. We host classes & free events throughout the week, if you’re interested in picking up a new skill in the Big Apple, and feature some sweet Studio-only products that would make excellent mementos. And if you visit us in NYC now, we have some fabulous fiber art on display!


As you make your way down 15th Street, a little bit of yarn magic creeps into view. Snowflakes dotting the facade, yarn-bombing peeking around metal bike racks along the street, and bursting around the tree in front of our door.

Art: London Kaye, Photo: Ana Gambuto

Art: London Kaye, Photo: Ana Gambuto

Winter has arrived in NYC, and with it, a winter wonderland window display by the one-and-only London Kaye.

She’s a Brooklyn-based artist, and we’re delighted she took the train to Manhattan to spend the morning constructing and snow-flaking our Studio inside and out. London has a background in dance, which is particularly apparent in this design – a whimsical girl standing in pique, a ballerina among snow flurries. The scene she’s set gives the impression that you’re walking into a special yarn moment, and invites you to pause, and notice the details.

Art: London Kaye, Photo: Ana Gambuto

Art: London Kaye, Photo: Ana Gambuto

London’s passion? Making people smile. Her work is born from street-art, and that’s where she always returns, hanging art in public spaces from NYC to Venice Beach, Rome to Mexico City. Accessible to anyone walking by, creating art moments in unexpected places for anyone to appreciate.


As you come in our doors, you’re greeted by the fantastical amigurumi of Alicia Brancato.

Her work is unmissable, hung right at our door, to greet you with color and creativity – her pieces spring right out from the wall and into view. They are 3-D sculpted paintings, crocheted from her imagination onto canvas, an expression of her – as she describes it – “instinctual nature.” The pieces on display are ‘Wild Beauty’ and ‘A Brush to Hook Reimagining: Ode to Frida’. ‘Wild Beauty’ was inspired by her crochet portrait of Frida, as she contemplated the Frida behind the self-portraits; Frida without the mask.

Art: Alicia Brancato, Photo: Ally Carey

Art: Alicia Brancato, Photo: Ally Carey

Street art, yarn bombing in particular, introduced Alicia to the transformative possibilities of crochet in everyday life. “I love walking around a corner and seeing a tree covered in yarn patterns, or a familiar cartoon character that was crocheted and tied up on a gate. That was when I realized yarn could be art.”

Art: Alicia Brancato, Photo: Ana Gambuto

Art: Alicia Brancato, Photo: Ana Gambuto

Her two pieces complement each other, honoring Frida Kahlo’s legacy of inspiring artists who’ve come after her, and speak to Alicia’s creativity as an artist in her own right. We’re delighted to feature her creations, which will be on display until early February.


If you’re planning a holiday visit, we’d be thrilled if you’d pencil us into your itinerary.

To follow us from afar, check out the Studio’s instagram: @lionbrandstudio, and to see more from these fabulous artists, follow London (@madebylondon) and Alicia (@aliciacait) for all their fiber art adventures.

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