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Project Knitwell: My Journey with Loss, Grief, & Knitting

Often times when tragedy enters our lives, it can feel very isolating. Sometimes we may think we are the only ones who may be experiencing terrible news, a recent diagnosis, or in my case a sudden death. Project Knitwell is an organization on a mission to help others experience the therapeutic benefits of knitting.  …

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Choose Project Knitwell This Giving Tuesday

Have you heard about Giving Tuesday? Every year, on the Tuesday just after Thanksgiving, we kick of the holiday spirit of gratitude by celebrating #GivingTuesday. Giving Tuesday is an opportunity to offset ‘spending holidays’ like Black Friday and Cyber Monday by giving instead. If you’re thinking about holiday or end-of-the-year donations, then this is the…

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Thanking Our Veterans: 4 Patterns & 3 Charities

On November 11th, we have the opportunity to honor American veterans. Veterans Day was created at the end of World War I, when fighting ended as the Allies and Germany declared a truce on the eleventh day of the eleventh month at the eleventh hour. Originally, it was called Armistice Day, which means truce. Some…

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12 Favorite Vanna’s Choice Patterns

As many of our crafters know, a portion of every purchase of Vanna’s Choice is donated to St. Jude Children’s Research Hospital. This past week, we reached a milestone in our decade of donations – $2 million. Such an extraordinary gift was made possible because of crafters like you, who choose Vanna’s Choice for your…

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Because of You, Our Donations Reached $2 Million

Since the beginning of our relationship with Vanna White, giving has been a part of the vision. Lion Brand Yarn and Vanna White made a commitment to St. Jude Children’s Research Hospital: a portion of all the proceeds of Vanna’s signature yarn, Vanna’s Choice, would be donated to their work. But when we embarked on…

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Donations to St. Jude Reach $2 Million

As many of our crafters know, a portion of all the proceeds from Vanna White’s yarn line goes to a very special cause. Since the beginning of this relationship with Vanna White, it was important to her to find a way to give back. She selected St. Jude Children’s Research Hospital, a favorite charity of…

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Sheep to Shawl

I’ve had a spell of time–an entire summer, really–where the Ugly really got to me. That’s not quite right. It wasn’t one Ugly, it was all the Uglies. A torrent of Uglies. A cascade of Uglies. When the Uglies rally, they form a tight circle around me and lock arms so I can’t get out.…

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Vanna White Visits AC Moore

Earlier this month, our favorite celebrity crafter and beloved TV personality Vanna White paid a special visit. Vanna stopped by a local AC Moore craft store in South Jersey, where she greeted over 300 fans. She spent several hours meeting fellow crafters, who came out for the opportunity to chat with her and snap a…

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October: Join #HatNotHate for Anti-Bullying Month

The month of October is a big one when it comes to bullying awareness and prevention. Lion Brand has teamed up with STOMP Out Bullying™ this year to take this issue to the next level with our #HatNotHate campaign. We’ve asked crafters to knit or crochet a blue hat, and wear it on World Day…

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What is STOMP Out Bullying?

If you’ve been staying up to date with our #HatNotHate campaign, then you’ve heard about STOMP Out Bullying. Lion Brand has teamed up with this important organization for our anti-bullying campaign, so we thought we’d introduce them to you. Whether you’ve known about their work for years, or are just learning about them now, they’re…

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