Monthly Archives: October 2013

  • Getting Nostalgic at the Knit and Crochet Show

    Rita Weiss induction into Crochet Hall of Fame.One of my favorite shows to attend has always been the Knit and Crochet Show.  And earlier this month during Crochet Guild of America's Professional Development Day, I got to hear my fellow colleagues and peers in the yarncraft industry speak about what we've all learned this past year.  What always excited me about this show was hearing other people, who were just as passionate as I was about yarn, talk about what they love.

    It always felt like a family coming home for the holidays, reuniting and catching up what everyone has been doing since the last show. It was this experience I always look forward to the most.

    Crochet Hall of Fame

    This year was particularly special because I got to see Rita Weiss be inducted into the Crochet Hall of Fame. It reminded me of the reason why I work in this business and at Lion Brand. She has served as my role model, and was the reasons why Lion Brand got involved with the Crochet Guild of America. How she has become a household name and what she has done for the yarncraft industry is what I hope that Lion Brand will one day become.

    Lion Brand Home Movies

    Not only that but because I travel so much it also gives me a chance to see what Lion Brand has been working on this past year. When videos of my family and I talking about Lion Brand and Vanna White giving Lion Brand’s annual proceeds to St. Jude’s Children’s Hospital, it brought a tear to my heart knowing I was seeing on screen what I always want our customers to know about Lion Brand. Just like a family, we are taught to be generous and to care about others, but most of all that family comes first.

    Knit and Crochet Fashion Show

    This year I also got to see I got to see Lauren and Brandyce model for the Lion Brand segment of the Crochet Fashion show. It always impresses me how much our employees go above and beyond when it comes to showing their love for Lion Brand. Whether it’s working behind a desk or working the runaway to model this year’s designs.

    I can hardly wait what the next show will bring but I do hope to see some of you in July...

    Want to check out a Lion Brand booth near you?  We'll be in Hartford, Connecticut for Stitches East from November 10-11!

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  • An Upcoming Birthday: the Lion Brand Yarn Studio Turns 5!

    One of my favorite things about working at our New York offices is that the Lion Brand Yarn Studio is just a short jaunt down the stairs—on the ground floor.

    If you haven't had a chance to visit, I highly recommend that you add it to your visiting-New-York-City to-do list. A showpiece space featuring fiber art, hundreds of shades of Lion Brand yarns, artisan tools, and dozens of classes—the Studio is more than a yarn store, it's a love note to yarncrafters from Lion Brand, a haven from the busy New York City streets.

    If you’re reading this blog post in your email or an RSS reader, please click on the title to view the full blog post and video on our website.

    Join Us for a Celebration!

    The store celebrates its 5th anniversary with a party on November 17th, and throughout the month of November, it will be offering special discounts. Visit its website for more details.

    Lion Brand Yarn Studio
    34 West 15th Street, between 5th and 6th Aves.
    New York, New York 10011
    LionBrandYarnStudio.com

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  • New, Informative Labels on Lion Brand Yarns

    HSTQ label

    Have you noticed that we've changed our label? Over the past year, we've updated the Lion Brand yarn labels to be more helpful for you and your crafting needs.  New additions such as a ruler grid, project icons, and care icons have been added to help you select the perfect yarn for your project. You can find the following label icons under the project image on various Lion Brand yarns.

     Project Icons indicate what kind of project a particular yarn is ideal for:

    Trilingual Icons From left to right: scarf, hat, garments, and baby items.

    Trilingual Icons

    From left to right: afghans, amigurumi/toys, accessories/purses, and socks.

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